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The utilization of a voluntary carbon offset mechanism is becoming a clear market trend. It is also a way for the airlines to get used to the mandatory regulations that will be enforced in the EU for 2012.
Voluntary carbon offset programs provide individuals with an opportunity to relate to the climate change issue in a straightforward, personal way.
In the travel industry, there is an interest in identifying air travel carbon emissions for the purposes of showing environmental leadership.
This issue has prompted some major legacy carriers to invest in voluntary carbon offset programs.
The Airsavings' AirlinePlus application can:
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